Most of you might be knowing that the websites you visit use third-party analytics scripts to record your visits and the pages you open. This anonymous statistics collection is pretty standard stuff. However, in recent past, there has been an increase in the number of sites using “session replay” scripts, which can record your keystrokes, mouse clicks, scrolling, etc., and send them to third-party servers. This data is used to record and playback of individual browsing sessions.
Session Replay on top sites
According to a study conducted by the folks at Princeton University, hundreds of popular websites are using this technique to record your every activity.
While the stated purpose of this data gathering is having an insight into how users interact with the sites and discovering broken/confusing pages, the extent of these services exceeds the same. On a page, before you submit a form, the text typed in the form is also saved.
As per this study, out of the top 50,000 Alexa sites, 482 were found to be using these session replay services from providers like Yandex, FullStory, Hotjar, UserReplay, Smartlook, Clicktale, and SessionCam.
It’s worth noting that collection of content by a third-party provider might cause leaking of sensitive information like password, credit card details, medical details, banking information, etc. Such data could be further used to perform identity theft and online scams.
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